Negotiation

Transform Your Outcomes with Sales Negotiation Matrix â„¢

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Skilfully plan & lead all forms of negotiations - from 'on-the-spot' ad hoc to complex, multi-party situations

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Achieve optimal success in every business interaction

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Understand the psychology of influence and negotiation

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Planned negotiations always outsmart 'fly-by-the-seat-of-my-pants' approach

ABOUT THE PROGRAM

Strategic Sales Negotiation Masteryâ„¢ gives you a clear, practical blueprint for negotiating in ANY situation – from quick ad-hoc, corridor conversations to complex, high-stakes pitches.

Designed by expert negotiators, this hands-on program builds your confidence and control by showing you how to avoid common pitfalls, prepare effectively, understand others’ needs and styles, read the room, lead the process, and adapt in real-time – so you can negotiate with certainty, protect value, and strengthen relationships.

 

THE OUTCOME

By 4pm on day two, you will have analysed over 12 topics, sharpened your skills through 9 engaging role-plays, and be armed with sophisticated techniques  to navigate any negotiation with calm authority. You’ll be able to identify every tactic and strategy  in play – and know exactly how to counter it with confidence and precision.

Negotiation Topics

Clever Negotiating

All the books you’ve ever read on riding a bike can’t match the experience of actually riding one.
Negotiating is the same.

This hands‑on program for professionals gives you the real‑world negotiation experience to discover and balance what both parties truly need and want, recognise and use tactics, prepare effective strategies, and ethically control the process so you achieve the outcome you want.

 

Negotiating in Every Situation

  • From ad-hoc to planned pitches—apply and adapt the principles seamlessly
  • Build confidence in all types of negotiations: on the spot requests, or high-stakes, complex multi-stakeholder scenarios
  • Recognise difference between deals, persuasion & negotiation
  • Identify where negotiation sits in the arc of communication

 

Negotiation Is About Relationships

  • Start with the relationship in mind that you wish to preserve after it’s all done
  • It’s not win/lose, conceding, or giving in—it’s about value and respect
  • Emotional intelligence to manage difficult conversations, balancing assertion, power and different degrees of influence

      An Easy‑to‑Use Negotiation Blueprint

      • Follow a proven template to plan and guide any type of negotiation
      • Comprehensive and thorough planning that leaves nothing out
      • Adapt for different personality types and the tactics they typically use – with practical counters so you stay in control
      • Probing techniques to reveal real parameters or hidden bargain points

      Recognise, Label & Counter Tactics

      • Spot the most common negotiation tactics people use to get what they want
      • Practise practical counters so you gain and stay in control under pressure
      • Trade your way to a fair, controlled outcome—without losing margin

      Learn Without the Spotlight

      • Learn in small interactive group settings with professional peers
      • Practical behaviour experiments to uncover your strengths
      • Enhance your comfortable, natural business behaviours for greater control

      Practical & Immediately Useful

      • Quick‑reference guide for fast‑paced, face‑to‑face or phone negotiations
      • Smarter Selling blueprint for more complex, structured deals
      • Strategies that are simple, repeatable, and ready to use straight away