High performing teams drive results

Sales training for sales leaders and their teams

Comprehensive sales training programs developed to continuously evolve attitudes, abilities and results.

We are the experts in developing structured programs designed to improve, enhance and evolve the skill sets of Sales Leaders and their teams.

We have trained sales leaders and teams since 2009.  Watch this video to find out how we can help you grow your business.

SALES LEADERS | HANDLING OBJECTIONS

Learn how to assist your team in navigating client objections and see them as a call for more information

Tips for how you as a Sales Leader can drive the right mindset around objections/obstacles/roadblocks and helping your team have a strategy for turning them into a sale

Tuesday 7th May @ 9.15am [AEST]  (30 mins)

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LEADERS | MOTIVATING YOUR TEAM

As a Leader, knowing your team sets you up for success.

People are different. A great leader understands how to read those individual differences, and knows how to adjust their style to communicate more effectively.

Join me in this interview-style masterclass, where I ask I master trainer Mike Carr, how we, as Leaders, create a positive team culture where each individual is motivated and accountable.

Thursday 9th May @ 9.15am [AEST]  (30 mins)

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Are you a sales director looking to enhance and advance the skills, performance, attitude and results for yourself or your teams?

The Benefits of Our Sales Training:

Increases confidence, performance and results

Equips Sales Leaders and their teams with proven and easy to implement sales strategies

Helps your team be more organised, efficient and effective. They prioritise their day and understand where to focus attention

Empowers individuals to embrace personal accountability

Strategy, process and framework for everyone to work to

Equips Sales Leaders and their teams with the full range of sales skills – how to find, create and convert new opportunities through to account and business development

Heightens emotional intelligence and assists individuals to acquire a growth mindset

Enables immediate results and enhanced sales skills

Reenergises the team - they gain vitality and optimism at their core- adapting to change and hungry to learn

See Our Interactive Workshops

How Does Sales Training Work?

Programs designed for sales leaders who want to drive high performance teams

8,000 sales leaders and professionals are enjoying the success from implementing the strategies they learn in our sales training.  Here’s a few more reasons to choose us.

Results: We have over 300 testimonials from Sales Directors sharing their results.

They explain the process, assessment, delivery and impact the training is having on their teams mindset, accountability and results. From the strategy taught to how the training is interesting, practical, motivational and fun. How their teams are involved and invested in their own development and therefore they have ownership and accountability in their development. This results in highly skilled, confident, empowered team members.

Sales Directors: We have specific training and support for Sales Leaders so they have a framework to create and lead a highly successful, motivated and driven team.

The Sales Leader is at the heart of everything we do. Our support during our partnership is of paramount importance.

Suite of Training Programs: The courses are designed to enhance performance at every level of sales experience.

A typical development plan would be a two day deep dive of skills – often the Sales Accelerator – followed by personality styles – one day Extended Disc- reading your customers).  Then from here – strategy deep dives on Business Development, Presenting, Negotiation.

Sales Leaders would accompany their team on the Sales Accelerator, Disc and deep dives (if they are engaging with clients) and then do the Sales Leadership Series. Then everyone would have access to The Academy.

Sales Experts: The training is designed by our Founder, Director, Lead Trainer and leading Sales Expert, Charmaine Keegan.

She brings over 30 years, high end sales leadership experience. The absolute authority in all matters sales related, Charmaine is an author, blogger, international key note speaker and panellist. The other key sales trainers have an average of 30 year’s experience spanning all sales methodologies.

Fiona Kurtz
Fiona Kurtz
2024-04-10
I recently had the pleasure of attending Charmaine's Smarter Selling training program. Wow, what a program! if you are thinking about doing it - don't wait. Aidacare prides itself on customer service excellence and doing the best for its customers. For over 6 years they have partnered with Charmaine at Smarter Selling for sales and communication training and its clear why. Charmaine brings real world insights and knowledge into the classroom in a upbeat, friendly and humorous way. Making it practical and relevant to the day to day situations that leaders and our teams face. As Regional Manager for Southern NSW I am responsible for managers and front line staff to be the best versions of themselves. Today’s training has really set me up with a clear structure and process for me and the wider team. The online Academy that Charmaine offers will serve to extend and build on the lessons as we roll that out to the broader team and use it for training purposes. We are super excited, motivated and ready to hit our stores tomorrow with fresh eyes and clear vision! Thanks for everything Charmaine, you truly are a gem!
Sam Osborne
Sam Osborne
2024-04-08
We were delighted to engage the expertise of Charmaine for our association's prestigious company director's retreat in March 2024. From the moment we connected, Charmaine and her dedicated team proved to be consummate professionals, making the entire process seamless and enjoyable. Charmaine's presentation on sales wasn't just informative; it was a masterclass in captivating storytelling and strategic insights. With her eloquence and depth of knowledge, she skillfully wove together anecdotes and industry expertise, leaving our audience spellbound and inspired. Her ability to distill complex concepts into digestible nuggets of wisdom ensured that every attendee walked away with actionable strategies to elevate their sales performance. Charmaine didn't just deliver a speech; she orchestrated an experience that resonated deeply with our audience. Thank you, Smarter Selling.
Tara Luck
Tara Luck
2024-03-27
I’m moving into more of a client-facing role and so my company, Coregas, sent me on a sales and communication training program with Smarter Selling and Charmaine. All of Coregas (over 60 people) have done a version of this program and had said how good it was – and so right they were! It was full of many experienced people all looking to evolve on their skills. Charmaine made it interesting and light – we did a lot of workshopping and laughed a lot. Above all, I thought it was relevant and practical. I had pages and pages and pages of notes. I particularly loved hearing about how to understand other people and how to live and breathe being the Trusted Advisor, how to bring value and know your value and worth!
Matt Taylor
Matt Taylor
2024-03-22
I just attended a conference with Charmaine as our presenter and the best description that comes to mind is absolutely mind opening! Charmaine was clear, direct and extremely specific to our business and tailored her sales strategies to areas that will have a direct impact on our day to day business. Charmaine was extremely thorough and backed every word she said with great examples, workshops and exercises for the entire group to partake in. She created great levels of engagement across the teams to ensure everyone bought in to the day. Would highly recommend bringing Charmaine on board if you are wanting to drive customer service excellence!
1toyo BNB
1toyo BNB
2024-03-21
I highly recommend the Smarter Selling Academy apart from highly motivating me to excel to new levels personally and professionally, being the trusted advisor sits well with me. What I have learnt with Charmaine is strategy, process and 100's of other sales tips and tactics to understand and service my existing clients and prospects even better than before. I look forward to what the future brings.
Adam Luscombe
Adam Luscombe
2024-03-19
What an amazing course that was! Extremely well put together, from the training manual to the post cards everything was incredibly informative. Charmaine makes the whole course exciting and worthwhile. Keep up the amazing work everyone.
Mahak Gautam
Mahak Gautam
2024-03-18
Just did the Sales Accelerator with my team. I know Coregas has all their teams, all levels, train with Charmaine and now I’ve been on a program I know why. The ethos is all about how you become, live and breathe  The Trusted Advisor and Authority in your field and be The Subject Matter Expert. How to listen more and talk a lot less. A lot less assuming! How to read others. How to be of value and helpful and how the sale is a consequence of doing everything else right, it’s a natural flow. We did Exploration, understanding, questions, listening, objections, negotiation, account protection and development, Business acquisition, and presenting.  We also went into the science of human behaviour, how we are so different so stop treating the client like they are you! Charmaine is a true expert and bundle of joy, she lights up that room, encouraging questions and feeding back examples and scenarios. She keeps it interesting, lots of exercises and workshoping to drive home an idea. At one point we were in the elevator doing the elevator pitch! It was both practical and upbeat.
Josh Loiterton
Josh Loiterton
2024-03-18
Just completed the Sales Accelerator program with our company Nover, and we are all doing it over a few months (30 of us). The whole course over the 2 days was brilliant! It was practical, relevant, modern, and fun. We were constantly kept on our toes. Even going to the elevator to do the elevator pitch! Charmaine was amazing, she was ON every second that we were in the program(and afterwards for a catch up) My colleges and I were discussing afterwards how engaging she was! Easily answering all our questions and making it about us and our growth. Lots about Questions (and really understanding the customer, not assuming, no projecting), Listening, Mindset, accountability, Business Development, Account Development, Negotiation, and Objections. It is important in my role at Nover to be a Trusted Advisor so this resonated with me. Being around other individuals (both colleges and people I had never met before)was great to get other perspectives. Highly recommend and I’m excited to use what I have learnt out in the field!
Luca Maioli
Luca Maioli
2024-03-14
Just completed the Sales Accelerator with my colleagues. The material was comprehensive, the delivery was brilliant, a great mix of thinking and learning and then practice and doing – Charmaine even got us into the elevator to do the ‘elevator pitch’. We laughed a lot, we learnt a lot. I feel more confident now I have a structure and method. It’s all based around ‘Being the Trusted Advisor’ and adding value to your clients, being helpful and front of mind. Charmaine teaches us about trust, integrity and authenticity. Very powerful two days.
Mehdi Youssefi Matak
Mehdi Youssefi Matak
2024-03-14
Smarter Selling has been the trusted educator for our company, Coregas for years. After the two-day Sales Accelerator course, now I know why. The enthusiasm, wealth of knowledge and expertise, along with hands-on, real-scenarios' examples Charmaine brought to every session was phenomenal. I confidently say that the return of investment by our company to train and educate our sales people has been and will be immense. After this course, we all left with an in-depth insights on sales and business development processes, and a great deal of internalised, and well-practiced skills set and knowledge that we easily picked up in the course. Charmaine is such an energetic, caring and observing educator. I can't recommend this course enough for all managers thinking of improving or boosting their sales team performance.